Michelin PRIMACY SUV

Tyre Details

The Michelin Primacy SUV sets the benchmark for premium touring performance in the SUV segment, combining advanced safety technologies with exceptional comfort and handling characteristics. Designed specifically to meet the demands of modern SUVs and crossovers, this tyre delivers confidence-inspiring performance for drivers who prioritize safety and peace of mind. At the heart of the Primacy SUV's performance is the innovative StabiliGrip sipe design combined with the FlexMax 2.0 tread compound, which work together to deliver improved braking distances on both wet and dry road surfaces. The high-density siping placement throughout the tread area generates enhanced friction between the tyre and road surface, providing stronger braking power and shorter stopping distances when you need them most. Strong wet road adhesion ensures stability even when cornering, keeping you and your family protected on every journey. The symmetric ribbed tread pattern maintains continuous surface contact throughout the tyre's performance life, delivering quick and precise steering response while stabilizing the structure against driving pressures. This optimized contact patch ensures the tyre responds accurately to driver commands while maintaining composure during dynamic maneuvers and highway cruising. Engineered for premium comfort, the Primacy SUV utilizes CushionGuard technology to optimize sidewall structure and minimize road vibrations transmitted to the cabin. The EvenPeak tread design features variable pitch placement that generates a special sound frequency to actively negate soundwaves as they're produced, preventing road noise from reaching the vehicle's interior. This sophisticated combination ensures a remarkably quiet and comfortable driving experience, whether navigating city streets or embarking on extended highway journeys. Suitable for electric vehicles and meeting the demands of heavier SUV platforms, the Primacy SUV delivers consistent all-weather traction and long-lasting performance, making it the ideal choice for SUV drivers who refuse to compromise on safety, comfort, or control.

Key Features

• Enhanced Wet and Dry Braking Performance – StabiliGrip sipe technology and FlexMax 2.0 compound combine to deliver improved braking distances on both wet and dry surfaces with superior cornering stability for maximum safety.

• Precise Handling and Control – Symmetric ribbed tread design maintains continuous road contact for responsive steering, enhanced driving stability, and confident handling throughout the tyre's life.

• Premium Quiet Comfort – EvenPeak technology with variable pitch tread design actively reduces road noise while CushionGuard minimizes cabin vibrations for an exceptionally smooth and quiet ride.

• All-Weather Confidence – Advanced tread compound and optimized pattern design provide reliable traction across varying weather conditions with excellent wet road adhesion for peace of mind.

• High-Density Braking Technology – Strategic siping placement generates enhanced friction between tyre and road surface, delivering stronger braking power and shortened stopping distances when they matter most.